FTC Slams Match Group over Supposedly Shady Tactics

The FTC sued online dating behemoth The Match Group for allegedly ignoring fraudulent bots that seduced users into paid subscriptions. The complaint also accuses the company of fraud exposure and violations of the Restore Online Shoppers’ Confidence Act. What is Match Group? Match Group is the largest online dating conglomerate in the world. The company […]

E-commerce Legal Alert: FTC Turning Attention towards Negative Option Marketing

The Federal Trade Commission is turning its attention, once again, towards negative option marketing. If your checkout process automatically enrolls consumers in a subscription or renewal plan, take two minutes to familiarize yourself with the latest happenings. What is Negative Option Marketing? Before we dive into the FTC’s efforts, let’s review some basics. What is […]

3 Ecommerce Legal Myths Debunked

Contracts and agreements are a huge part of the e-commerce ecosystem. And despite the commonly accepted wisdom that we should never sign on the dotted line without first reading a document, most folks click “I agree” without reading a single word. Which raises a question: Is it legal to jam e-commerce terms with outrageous clauses […]

FTC Negative Option Lawsuits: Example Case

The Federal Trade Commission constantly files claims against companies that play fast and loose with “free trial” schemes. Authorities punish websites that use trickery and duplicitous terms to enroll people in recurring subscriptions. Let’s take a look at a hypothetical example of a typical FTC negative option lawsuit. FTC “Free Trial” Lawsuit: The Overview Main […]

FTC Defense Law: Brand Busted For “Free Trial” Payment Scam

Attention affiliate marketers: The Federal Trade Commission busted another company for advertising “free trials” but charging full price and unwittingly enrolling victims in continuity plans. Ultimately, a judge froze the entity’s assets, appointed a temporary receiver, and ordered the business to halt operations. FTC Busts Online Retail Brand For Deceptive Marketing and Recurring Payment Program […]

Advertising Compliance Review

Advertising Compliance Review An advertising compliance review could be the difference between life or death for your business. The Federal Trade Commission (FTC) is a notoriously ruthless opponent with the power to freeze your assets and take over your company—and they aren’t the only ones you need to watch out for. Make sure you’re protected […]