Job Opening: Crypto Marketing Lead
Salary: $50,000-$60,000
Gordon Law Group is looking for an experienced content marketer to lead our efforts for the Cryptocurrency department. This is a multi-faceted role touching on written content, video, and social media engagement. Must be passionate about cryptocurrency and following new trends!
You’ll be filling a new role at a fast-growing company. You will have ample opportunity to bring new, creative ideas to the table; lead new initiatives; and advance based on exceptional work.
About Gordon Law Group:
We’re a tax, business, and cryptocurrency law firm based in Chicagoland and serving clients around the globe. Gordon Law Group has been a leader in cryptocurrency law since 2014, serving everyone from casual investors to one of the OG developers of Ethereum.
Our Crypto department helps with crypto accounting & taxes, crypto-specific startup services, compliance needs (including KYC/AML audits and issuing tax forms), and much more!
What you’ll do:
- Manage the Crypto section of our editorial calendar, including selecting topics based on SEO opportunities, news, and trends
- Create a minimum of 4 search-optimized blog posts per month and upload posts to WordPress complete with featured images, tags, metadata, etc.
- Work with our attorneys to repurpose written content into a minimum of 4 YouTube-optimized videos per month
- Develop lead magnets (ebooks, checklists, webinars) for Crypto
- Provide high-level assistance to our Social Media Manager; advise on content themes and ensure quality of posts related to Crypto
- Identify social media groups with relevant audiences; regularly share our content and engage in conversations
- Use analytics to monitor content performance and create actionable insights
- Identify new opportunities to grow the Crypto department
Skills & experience you’ll need:
- 3-5 years of content marketing experience
- Excellent writing and copy editing skills; ability to break down complex topics into easily digestible terms
- Knowledge of the cryptocurrency ecosystem and passion for following new developments
- Highly organized and self-motivated
- Extreme attention to detail; what you don’t know must be fact-checked
- Knowledge of SEO best practices
- Basic design skills (using Canva) and video editing skills
- Social media marketing & email marketing experience a plus
Perks:
- Competitive healthcare plan (eligible after 3 months)
- 401(k) with employer matching (eligible after 1 year)
- 1 work-from-home day per week
- Opportunities for bonuses and raises based on clear, pre-defined expectations
How to apply:
Send your resume and cover letter to [email protected]
Please don’t let imposter syndrome stop you from applying! We would love to hear from you.