Marketing and Advertising Law Archives | GORDON LAW GROUP

Marketing and Advertising Law

Federal authorities and state attorneys general are serious about marketing standards. Click here for a list of marketing DOs and DON’Ts. Below is a compilation of news and views regarding marketing and advertising law. For more promotional law material, please head to the FTC defense law section of our blog.

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Degeneres and Bullock Sue A Slew of Marketers

Is it OK to use celebrity's images in affiliate marketing material without permission? The FTC says No, and now two stars are suing over the practice.

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FTC Defense Law

Is Your App a Stalking App by FTC Standards?

The Federal Trade Commission censured an app company for disregarding various privacy guidelines and safeguards. Its a cautionary tale.

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Internet Law and FTC Law: FTC sued Match.com for allegedly ignoring scam bots for profit

FTC Slams Match Over Maybe Shady Tactics

The Federal Trade Commission is suing Match.com for allegedly ignoring bots and scammers that seduced people into paid subscriptions and other scams.

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Online Marketing Law: Ryan Toy Review possible FTC censure

TINA Complains About Ryan’s Toy Review

TINA, a marketing watchdog group, sent a letter to the FTC complaining about YouTuber Ryan's Toy Review. Learn why and how to avoid the same fate.

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Influencer Marketing: Legal Considerations

The majority of brands now work with social media influencers to promote products. But many of those companies aren't legally covering themselves.

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Fyre Festival Influencers Catch a Lawsuit

Billy McFarland may be in jail, but the Fyre Festival debacle isn't over. Trustees filed lawsuits against influencers to claw back some of the money.

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The FTC let Zuck Off the Hook

After the 16-month investigation, the FTC and Facebook have reached a $5-billion-dollar deal. Interestingly, the FTC decided not to blame Zuckerberg.

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SEC is Scrutinizing Crypto MLM Companies

The SEC accused a crypto-backed, multi-level-marketing company of absconding with millions of dollars. Jump in to learn more about this case.

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Is it legal to Buy Fake "Likes"?

Is it illegal to buy fake likes? The answer now is "yes," and Facebook is suing a company for engaging in the practice. Click for "like" legalities.

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